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City of Ashville, NC, Wins IEDC Award with Avencia's DecisionTree Software
The City of Asheville, North Carolina, won the Excellence in Economic Development award in the New Media Initiative category from the International Economic Development Council (IEDC) for its mapAsheville Priority Places, an interactive economic development mapping tool created to strengthen investment within the region. The City of Asheville's Office of Economic Development selected Avencia Incorporated to design Priority Places to help business owners, citizens, or government agencies weigh multiple geographic factors and generate Web-based heat maps that highlight optimal locations for their activities.
GeoDecisions Directly Offers GeoPlan Following Acquisition
GeoDecisions has acquired GeoPlan software from Regional Planning Technologies Inc. (RPT), which will enable it to improve and expand its level of support for all GeoPlan software users, according to the company.
Advertising Firm Uses MapInfo to Drive Ad Campaigns
U.S. advertising firm the Martin Agency is using Pitney Bowes MapInfo products to track the lifestyle and purchasing behaviors of its clients' customers and uses that data to enhance its advertising campaigns, according to the companies.
SRC Releases Upgrade to Alteryx and Alteryx Enterprise
SRC LLC has upgraded its Alteryx and Alteryx Enterprise business analytics software, unifying map, table, and report browsing in a single tool that offers interactive views and access to spatial and nonspatial data streams within Alteryx data flow modules, according to the company.
Boundary Solutions Expands National Parcel Boundary Map Patent
The U.S. Patent Office has allowed all of Boundary Solutions Inc.'s claims in its pending application dealing with the display of parcel boundaries, effectively broadening the terms of its U.S. patent no. 7,092,957.
GfK GeoMarketing Updates its European Map
GfK GeoMarketing has released the GfK Europe Map Edition 2008/2009, which contains thousands of additions and updates, including several thousand administrative boundary changes across Europe, as well as 1,000 digital maps for 42 countries, according to the company.
CAP Updates ReCAP with 110,000 More Locations
Competitive Analytics Professionals LLC (CAP) has released ReCAP Retail version 8.2, expanding it by some 110,000 individual locations; it reportedly now covers more than 930,000 U.S. and Canadian locations of more than 5,500 major retail chains in 70 retail categories.
Urban Mapping Drives Neighborhood Search for Zoocasa
Location-based content provider Urban Mapping Inc. has announced that it is powering the neighborhood functionality in Zoocasa, a free Canadian real estate search engine designed to let consumers research Canadian homes on the market.
InfoUSA Links Business Listings with Urban Mapping Data
Urban Mapping Inc. and infoUSA have inked an agreement under which infoUSA customers can link business listings with contextually-relevant neighborhood information from Urban Mapping's database of more than 60,000 U.S. neighborhoods represented in more than 2,700 cities and towns, according to the companies.
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Facilities Mgt./Inv. Control
Tracking Orkin's Bottom Line
GPS-based fleet tracking is helping Orkin to more effectively dispatch pests and multiply profits.
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Finance, Insurance, Real Estate
Mortgage Data Standards
During the past decade, technology has played a major role in revolutionizing the way industries throughout the United States maintain profitability. Revamped logistical processes and improved supply chain management, new manufacturing methods and pinpoint marketing all demonstrate the ways technology — and information technology in particular — are continuously changing the underlying economics of business.
Mapping the Geospatial Community, Part Four
Using readership and company databases from Geospatial Solutions, the final installment in this column series explores the geographic characteristics that attract spatial firms.
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Management
Effective SDI Leadership: The Antithesis of Good Management Practice?
Leadership of a spatial data infrastructure requires rejecting many of the long-established principles of management.
Who Are We? Defining the Geospatial Workforce
We are currently in the midst of a geospatial labor market shortage that shows every sign of growing more acute in the coming years. The increasing use of geospatial tools and data in almost every sector of the global economy has been driven by dramatic advancements in the capabilities of our tools and in the increased availability of better spatial data. This growth has created a substantial demand for highly qualified personnel in all areas of the geospatial industry, but we're in a poor position to satisfy this demand. We have only a very vague notion of who we are and what — in the aggregate — we are currently doing, let alone knowing what is going to be required in the years to come.
Educating Business Geographers
Few universities are teaching geospatial skills to future geographers, and they aren't educating these students to think in a business context with business concepts.
The ROI of Geosciences Interoperability Standards
For years, the National Aeronautics and Space Administration (NASA) has worked to assimilate its research outputs of Earth observation and predictions into the decision support systems of its federal partners and other stakeholders by using interoperability standards that promote open information sharing and discovery.
Take Charge of Your Career
Simply put, you are the marketing director of your career. And in marketing, you need to understand your customers' needs as seen from their perspective. Regarding job searches, the person who is doing the hiring can be considered the customer, and his or her perspective may be quite different from yours.
Justifying Geospatial Expenditures
Ask a group of GIS managers to look back over the history of their system implementations and relate their most painful experiences, and chances are many of them will recount the story of how they justified the cost of the project. Helping to ease that pain, industry experts share their insights into how to advance a business case for geospatial technology and data investment.
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Marketing
Geocoding Made Easy
Community Coder 9.1 is the current rendition of the geocoder originally introduced by CACI.ESRI purchased CACI's Marketing Systems Group in January 2002, including its geocoding software and segmentation methodology. In 2003, ESRI's data development team created ESRI's segmentation system, Community Tapestry. Community Coder 9.1 is the first release of Community Coder to integrate with ArcGIS.
Locating Football's Fan Base
In the words of the famous Green Bay Packers coach Vince Lombardi, "Winning isn't everything; it's the only thing." Sports fans do like a winner, but is success the most important factor in deciding a fan's favorite team? To analyze differences in the regional boundaries of the fan bases of professional teams, we examined geographic patterns associated with the fan bases of National Football League (NFL) teams in the United States.
Mapping a Rivalry: Sox Versus Yankees
Using data from a 2002 ESPN survey of 40,000 sports fans, a study examined the geographic patterns associated with Major League Baseball. In particular, it explored the spatial patterns of fan bases and created an index to measure the geographic and numeric strength of each team.
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Retail
Space-Time Intelligence
TerraSeer's Space-Time Intelligence System combines a spatial database with temporal aspects to enable dynamic views and analysis of data trends and patterns.
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